"We have developed a new hearing aid product line that offers not only the high-end features required today for a premium digital hearing aid, but also advanced patent-pending features that are unavailable elsewhere in the marketplace," stated Andy Raguskus, the Company's President and CEO.

Continuing Sonic Innovations' legacy of outstanding Noise Reduction algorithms, Innova features Adaptive Noise Reduction, which intelligently varies the level of noise reduction applied in different listening environments. Innova's most exciting new feature, DIRECTIONALfocus(TM), delivers an unprecedented directional measure of 11 dB through a revolutionary new form of patent-pending adaptive directionality. Directionality is a proven way to enhance speech understanding in background noise by emphasizing sounds arriving in front of the hearing aid wearer (speech) and de-emphasizing sounds that arrive to the side of and behind the wearer (noise). In addition, Innova provides a complete line of hearing aid models from completely-in-the- canal (CIC) to an innovative behind-the-ear (BTE) product.

Mr. Raguskus further stated, "Innova delivers unique technology solutions for even the most challenging listening environments. With the development of Innova, Sonic Innovations has continued its focus on delivering features that translate into real-world benefit for the hearing impaired. I expect Innova to drive an improvement in sales, gross margin and earnings in the future."

Capitalizing on what it believes to be an advanced understanding of human hearing, Sonic Innovations designs, develops, manufactures and markets advanced digital hearing aids intended to provide the highest levels of satisfaction for hearing-impaired consumers.

This press release contains "forward-looking statements" as defined under securities laws, including statements concerning the performance of the Innova product family and potential improvement in sales, gross margin and earnings in the future. Actual results may differ materially and adversely from those described herein depending on a number of factors, including the competitive performance and features of our products; demand for and market acceptance of our products; delays in completing or introducing our new products; and the announcement or introduction of new products by our competitors. These and other risk factors are described in "factors that may affect future performance" included in our annual report on Form 10-K for the year ended December 31, 2004, as filed with the Securities and Exchange Commission.

We undertake no obligation to revise our forward-looking statements to reflect events or circumstances after the date hereof as a result of new information, future events or otherwise.

From Sonic Innovations, Inc.